Data storytelling: building up a story
Learn how to turn insights into compelling narratives with this engaging, self-paced course on building up a data story. It’s part of our technical skills (Data storytelling) series which can be purchased as a discounted bundle.
AAT professional members:
This course is included within your CPD e-learning benefits via the AAT Lifelong Learning Portal. Please log in to access rather than purchasing.
Course Type
E-learning
Length
10 - 30 mins
What you’ll achieve
- Be able to apply Freytag’s Pyramid to structure your data insights using a classic narrative arc
- Recognise who can – and who shouldn’t – be the hero of your data story
- Learn how to tell a story that unfolds in real time
- Avoid the most common pitfalls when crafting a data story
About this course
Modern professionals must do more than present findings; they must shape them into narratives that guide understanding, where building a strong data story is a technical capability that directly influences impact and credibility. Shape clearer, more engaging data narratives with this essential e-learning course. Through interactive, self-paced content, you’ll apply classic narrative structures, understand who should lead the story, and learn how to unfold insights in real time while steering clear of common storytelling mistakes.
- looking to upskill by brushing up on your knowledge of technical skills such as data storytelling
- sharing insights, pitching an idea, or leading a team and need a strong narrative to make your message stick
- a finance professional wanting to structure your data findings in the form of a narrative
Overview
E-learning |
|
10 - 30 mins |
|
Data storytelling, Data visualisation and analytics |
Syllabus
- Freytag's Pyramid
- Bringing data stories to life with visuals
- Telling the story in real time
- Pitfalls to avoid when crafting data stories
- Case study: applying your learnings to an example
- Knowledge check to ensure participants have engaged with the course material
How to access
Once purchased you will be able to access the AAT Learning Portal where you'll have 12 months from the date you access the learning materials. AAT Learning Portal allows you to view all the courses you’ve purchased in one place, monitor your latest training activity and create goals to help you achieve your training aims.
