Data storytelling essentials: from clarity to impact
Timings: 09.30-11.30 (UK time)
AAT Masterclass: Discover the essentials of data visualisation: techniques to make numbers clear, memorable and compelling
Exclusive discounts for AAT members: From £41 to £45 (Non-members £63)
You will be redirected to an external site for booking.
Course Type
Live online course
Date
28 Jan 2026, 09.30
Length
1 - 3 hours
What you’ll achieve
- Understand how to turn raw financial data into compelling visual stories
- Learn how to choose charts that enhance your message
- Gain techniques for simplifying complex visuals without losing meaning
- Discover how to guide your audience’s eye to what matters most
- Master the art of writing punchy, informative chart titles
- Apply storytelling principles to real business scenarios
About this course
You know how some presentations grab you right away, and others lose you halfway through? Often the difference is simple: the good ones tell a story, the boring ones just show numbers.
This masterclass shows finance professionals how to turn data into presentations that stick. You’ll learn to go beyond charts and spreadsheets, uncover the narrative hidden in your data, and deliver it in a way that connects with any audience.
Using real-world finance examples, you’ll practice transforming complex information into stories that are clear, memorable, and persuasive. By the end, you’ll have practical techniques that make your presentations not only informative but truly impactful.
This masterclass is ideal for financial and business professionals who need to present data effectively, those communicating insights to stakeholders, and anyone simplifying complex information to deliver messages with clarity and impact.
Meet the Speaker(s)
Olga Rudáková
Trainer and ConsultantOlga Rudáková
Trainer and ConsultantOlga Rudáková started as a business analyst, handing over pages of numbers to leaders… who looked puzzled. Not because they lacked insight, but because Olga didn’t yet know how to translate data into their language.
Then Olga discovered data storytelling and visualisation. Everything changed. The numbers stayed the same, but the way Olga shared them turned confusion into clarity, and clarity into action.
Since then, Olga combined their corporate finance background with public speaking and storytelling practice to help teams transform the way they work with data.
As a trainer and consultant, Olga designs and delivers interactive workshops on:
Data Storytelling – crafting clear, compelling narratives from data
Dashboard Design – building dashboards that lead to action
Olga has had the privilege to work with organizations such as Siemens, Česká Spořitelna, Johnson & Johnson, Philip Morris International, Škoda, LEGO Group, O2, T-Mobile, Albert, Takeda, AbbVie, and many more.
What Olga learned is simple: numbers don’t speak for themselves. But with the right story, they can influence decisions, inspire action, and build trust.
Read moreOverview
Live online course |
|
1 - 3 hours |
|
Data visualisation and analytics |
Syllabus
This masterclass will cover:
- Spotting patterns and hidden narratives in your data
- Choosing the right chart for your message and audience
- Decluttering visuals to highlight key insights
- Using colour, layout, and shapes to guide attention
- Making visuals sharp and readable with smart labelling
- Combining words and visuals for maximum clarity
- Writing chart titles that grab attention
- Hands on practice with real world finance case studies
How to access
Purchase securely online, and we’ll send you further instructions and your receipt explaining how to access the training ready for the live training.